Tuesday, March 1, 2011

Helvetica Spotted

So this time, our assignment was to find something that used the Helvetica typeface, and dictate whether it was used well or not. I figured it would be pretty simple to find something that used Helvetica, and I was right. Lo and behold, on my bookshelf I found this: my Documentation and Research handbook.


Personally, I think it's used very well here. It's a very simple, clean design, with nothing to distract from the information. The kerning on the heading and author names is done quite nicely, although I would've given a little less space between words in "the Electronic Age". There are four colours here, which I think could have been lessened, but it still works well in terms of contrast, i.e. the orange 5 and green names sticking out against the blue bar and black background respectively.

PS: I really must remember to update this thing.

4 comments:

  1. Definitely works for this sort of thing (:
    Good use of Helvetica, colour and size!

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  2. I can't help but think that this book is going to be boring, which it probably is because it's not recreational reading. That being said the text works well at pushing the fact that this is an informational book. It's clear and simple.

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  3. GASP!! it is everywhere! The book looks a little boring, but what do you expect for an English text. :) I certainly wouldn't take a book for my English course seriously if they had a font that rendered the language impossible to decipher, so I guess Helvetica is the most fitting type face for this type of book. :P

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  4. I guess this is just a good choice for this book... If it was in Giddyup STD or Jokerman I don't think I would take it seriously hehehe

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